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The Basics of Business and Public Communication

This course aims at teaching students the best practices of written and oral communication in a business environment. Lectures contain material that lays the groundwork for students to be effective public speakers and business correspondence writers. Numerous case studies, exercises, and suggested role-playing games throughout the course allow students to hone their newly acquired skills and share their ideas with fellow classmates in the forum.

Specific skills that can be acquired in the course include business letter writing techniques, text analysis, grammar and vocabulary suited for business correspondence, public speaking, and presentation methods, as well as the art of giving feedback. Individual work of each student is the key to achieving the best results by the end of the course. Hence, the course provides opportunities to practice writing business letters and analyzing texts and presentations. All work can be submitted through the system for checking and feedback.

Module 4. Strategies for effective public speaking. Business presentations: tips for preparing an effective presentation

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